Apple opens its first store in India
Tech giant Apple has recently opened its first retail store in India, marking a significant milestone for the company’s expansion plans. The move comes as Apple seeks to tap into the country’s growing consumer market and boost its sales in the region.
Key highlights:
– The new Apple store is located in Mumbai’s Bandra Kurla Complex (BKC), and it opened its doors to customers on April 18, 2023.
– The store features Apple’s latest products, including the iPhone, iPad, Mac, and Apple Watch, as well as a range of accessories and services.
– The opening of the store is expected to help Apple increase its market share in India, which is currently dominated by rival brands like Samsung and Xiaomi.
– Apple has been expanding its presence in India over the past few years, with the launch of its online store in 2020 and the introduction of the iPhone SE in the country in 2021.
– The company is also reportedly planning to manufacture some of its products in India, as it seeks to reduce its dependence on China and diversify its supply chain.
Commenting on the opening of the store, Apple CEO Tim Cook said, “We are thrilled to bring the best of Apple to our customers in India. This is a very important market for us, and we are committed to investing in it for the long term.”
The launch of the new store is expected to generate a lot of buzz among Indian consumers, who have long been waiting for Apple to open a physical retail store in the country. With its premium products and sleek design, the store is likely to attract a lot of attention from tech enthusiasts and Apple fans alike.
Overall, the opening of the new store is a significant step forward for Apple’s expansion plans in India, and it is likely to play a key role in the company’s efforts to increase its market share in the region.
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