More than half of India’s population is engaged in farming, highlighting the importance of tractors in agricultural activities. Tractors play a crucial role in various farming tasks such as sowing and harvesting, reducing expenses for farmers who own them but increasing costs for those who hire them.
New Swaraj Tractor Series
Mahindra & Mahindra has introduced a new series of Swaraj tractors in the 40-50 horsepower segment. These tractors are priced between Rs 6.99 lakh to Rs 9 lakh and come with modern features like LED lamps and a new grill. The new series boasts a powerful engine, increased torque rating, excellent fuel capacity, and a heavy-duty axle driving side-shaven four-wheel drive.
Industry Performance and Brand Ambassador
The tractor industry in India has performed well, with Mahindra & Mahindra expressing optimism for continued success. MS Dhoni, the former Indian cricket captain, has been appointed as the brand ambassador for the new Swaraj tractor series, further enhancing the product’s appeal and market presence.
News Summary
- Mahindra & Mahindra launches new Swaraj tractor series in the 40-50 horsepower segment.
- Tractors in the series are priced between Rs 6.99 lakh to Rs 9 lakh and come with modern features.
- The tractors offer a powerful engine, increased torque rating, excellent fuel capacity, and heavy-duty axle.
- MS Dhoni is appointed as the brand ambassador for the new Swaraj tractor series.
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