DelhiDesk Excel Entertainment is set to release the third installment of the “Fukrey” comedies, titled “Fukrey 3”, on November 24. The trend of sequels and franchise films in Bollywood has been on the rise, with recent releases like “Bhool Bhulaiya 2” and “KGF 2”. However, critics and trade experts suggest that forcing a story forward may not always work, and the lack of special effects in Hindi cinema compared to Hollywood superhero franchises may not appeal to younger audiences. Additionally, while Hollywood sequels and franchise films create large-scale worlds to continue the story, Indian filmmakers tend to bank on stars.
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👉 Excel Entertainment will release Fukrey 3, a sequel to comedies Fukrey and Fukrey Returns, in cinemas on 24 November. The film stars Pankaj Tripathi, Richa Chadha, Varun Sharma and Pulkit Samrat.
👉 Bollywood has been betting big on sequels and franchise films in the past few months to cash in on the success of titles such as Bhool Bhulaiya, Heropanti and Ek Villain, among others.
👉 Critics and trade experts said the formula may generate some curiosity given the success of previous films but the poor response to recent titles like Bunty Aur Babli 2 suggest forcing a story forward may not work.
👉 Hollywood sequels and franchise films are usually superhero tales that create large-scale worlds to take the same story forward.
👉 In India, however, filmmakers only tend to bank upon stars. The problem is, there has been a technological and generational shift of late and such films are unlikely to appeal to the youth.
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