DelhiDesk Television monitoring agency Broadcast Audience Research Council India (BARC) has appointed Dolly Jha as Chief of Product and Research. Jha has nearly three decades of experience across companies like Kantar, ITC Foods and Nielsen, and has worked across sectors such as consumer research, audience measurement, media analytics, ROI measurement, and innovation research. Prior to joining BARC India, Jha was associated with Nielsen for 13 years, where she held multiple leadership roles.
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👉 Television monitoring agency Broadcast Audience Research Council India (BARC) has appointed Dolly Jha as chief of product and research.
👉 Jha has nearly three decades of experience across companies like Kantar, ITC Foods, and Nielsen.
👉 Prior to joining BARC India, Jha was associated with Nielsen for 13 years where she held multiple leadership roles.
👉 Jha has worked extensively with broadcasters, agencies, and publishers and has launched various solutions in the digital measurement space in India.
👉 BARC India CEO Nakul Chopra expressed confidence in Jha’s ability to bring value to the company’s eco-system and evolve the measurement further to meet growing stakeholder needs.
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