Tata Cars Challenge Maruti with Increased Sales of Nexon and Punch

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In December 2023, Tata Motors’ compact SUV, the Nexon, became the best-selling car in India, surpassing Maruti Suzuki’s popular WagonR. While Maruti saw a decline in sales for its top-selling models like WagonR and Baleno, the demand for the Nexon increased significantly. In December 2023, the Nexon sold 15,284 units, compared to 12,053 units in the same month the previous year.

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Reasons for Nexon’s Popularity

The facelift version of the Tata Nexon has garnered immense popularity among car buyers. The updated design and features have made it more appealing. The car now features a new front facia, redesigned LED headlights, bumpers, and taillights. The interior has also been revamped with a new steering wheel, dashboard layout, and color scheme.

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Tata Nexon Engine and Safety Features

The Tata Nexon is available with both petrol and diesel engine options. The petrol variant is equipped with a 1.2-litre turbo engine generating 120 bhp power and 170 Nm torque, while the diesel variant comes with a 1.5-litre engine producing 115 bhp power and 260 Nm torque.

Transmission options include manual, AMT, and a new dual-clutch transmission. The Nexon is built on Tata Motors’ ALFA platform, ensuring excellent build quality and safety. It has received a 5-star safety rating in both Global NCAP and Bharat NCAP crash tests.

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Pricing and Competition

The Tata Nexon facelift is priced between Rs 6.10 lakh and Rs 9.50 lakh (ex-showroom) and is available in four variants and seven color options. It competes directly with popular SUVs like the Honda Elevate, Kia Sonet, Hyundai Venue, and Maruti Brezza.

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News Summary:

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  • Tata Nexon became the best-selling car in India in December 2023, surpassing Maruti WagonR.
  • Sales of WagonR and Baleno declined, while Nexon witnessed increased demand.

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  • The facelift version of the Nexon received positive feedback from customers.
  • Nexon offers a choice of petrol and diesel engines, along with advanced safety features.
  • Pricing for the Nexon facelift starts at Rs 6.10 lakh.

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