Steelbird Hi-Tech India Limited, the largest helmet company in India and the world, is celebrating its 60th anniversary. As part of the celebration, the company has introduced the SBA-17 RDX helmet, which features a strong thermoplastic shell and replaceable cheek pads.

The helmet also has a stylish interior, high density EPS, scratch resistant visor, and an inner sun shield for added protection. The first 1,00,000 buyers of the helmet will receive a complimentary smoke visor. In addition to the new helmet, the company has announced plans for manufacturing, retail, and new product development, reinforcing its commitment to providing high quality helmets and promoting road safety.

To meet the growing demand for helmets, Steelbird is investing over Rs 250 crore to build a new manufacturing facility in South India. The company is looking for land in and around Hosur, Tamil Nadu, and plans to strategically address the aftermarket and OEM demand in the southern region. The company is also increasing production capacity in its existing plants in Baddi, with a target of producing 50,000 helmets per day.

Steelbird is also expanding its Riderz Shop network, with a goal of opening 800 new stores by the end of 2025. These stores offer helmets, custom-made riding apparel, and accessories, providing a personalized shopping experience for bikers. The company actively promotes the use of ISI-certified helmets and has sold 80 lakh units globally, strengthening its position as the world’s largest helmet manufacturer.

In summary, Steelbird Hi-Tech India Limited is celebrating its 60th anniversary by introducing the SBA-17 RDX helmet and announcing plans for manufacturing, retail, and new product development. The company is investing in a new manufacturing facility in South India and increasing production capacity in its existing plants. Steelbird is also expanding its Riderz Shop network and has sold 80 lakh units globally, solidifying its position as the world’s largest helmet manufacturer.

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